Privacy Policy
Effective Date: November 5, 2026
Why We, Inc., a Delaware corporation operating from Boise, Idaho, operates whywe.tv under the names WhyWe and WhyWe Network. In this Privacy Policy, “WhyWe,” “we,” “us,” and “our” mean Why We, Inc.
This policy explains how we handle personal information associated with our landing page, email waitlist, and related communications. The website is intended primarily for visitors in the United States.
1. Information We Collect
Information you provide
Our waitlist signup form asks for only:
- First name.
- Last name.
- Email address.
The form does not ask for payment information, a mailing address, a phone number, or other personal details.
If you contact us directly, we also receive the information you choose to include in your message. We may keep records of your subscription preferences, consent choices, and requests concerning your information.
Information collected automatically
Separately from the fields you complete, our website infrastructure and enabled analytics tools may collect technical and usage information, such as:
- IP address and approximate location derived from it.
- Browser, device type, and operating system.
- Pages visited, referring pages, visit dates, and interactions with the website.
- Cookie identifiers and similar technical identifiers.
- Security, diagnostic, and form-processing records.
If we enable email engagement measurement, our email tools may also record whether messages are opened or links are clicked.
The information collected depends on the tools enabled and your applicable privacy choices.
2. How We Use Information
We use personal information to:
- Maintain and administer the waitlist.
- Send launch announcements and other communications you request.
- Provide newsletters, programming updates, promotions, and information about WhyWe collaborations or partner offers, consistent with the signup disclosure and your choices.
- Respond to questions and information requests.
- Understand website use and communication effectiveness.
- Operate, maintain, secure, and improve the website.
- Record consent, honor unsubscribe requests, and manage privacy preferences.
- Comply with legal obligations and protect lawful rights.
We do not use personal information collected through this website or waitlist for targeted advertising based on activity across unrelated websites or services.
3. Website, Form, and Email Providers
Our website is hosted on 3rd party web servers. Waitlist submissions are currently delivered to our company inbox at hello@whywe.tv, which uses Google Workspace, including Gmail.
Our web server vendors may also process and retain submission records depending on the form’s configuration.
We may engage an email marketing provider or other service providers as our operations develop. Providers may process information on our behalf to deliver hosting, form processing, email, analytics, security, storage, or related services, subject to applicable agreements and law.
4. When We Disclose Information
We may disclose personal information in the following circumstances:
Service providers. To providers that support the activities described in this policy, subject to appropriate restrictions on their use of the information.
Marketing partners—with your opt-in. We may disclose your information to an affiliate, sponsor, or partner for its own marketing only if you separately opt in to that disclosure. The opt-in will identify the recipient or recipients and explain the purpose. Joining the WhyWe waitlist alone is not consent to this disclosure.
Once you authorize a partner to receive your information, its handling of that information is governed by its privacy policy. You may need to contact the partner directly to withdraw consent or unsubscribe from its communications.
Legal and protective purposes. When reasonably necessary to comply with law or legal process, respond to lawful requests, prevent fraud or security threats, or protect the rights, property, or safety of WhyWe or others.
Business transactions. In connection with a proposed or completed merger, acquisition, financing, reorganization, or sale of company assets, subject to applicable confidentiality and privacy protections.
At your direction. When you otherwise request or authorize a disclosure.
We do not sell personal information or share it for cross-context behavioral advertising.
5. Cookies and Analytics
The website may use cookies and similar technologies for essential functionality, security, preferences, and analytics.
We may use analytics to understand visitor activity, identify technical issues, and evaluate the effectiveness of our website and communications. We do not authorize these tools to use website or waitlist information for targeted advertising across unrelated websites or services.
Where required by applicable law, we obtain consent before activating nonessential tracking technologies and provide a way to withdraw that consent.
You can manage cookies through your browser and, where available, the website’s cookie controls. Blocking certain cookies may affect website functionality.
Some third-party content may involve additional data collection by its provider. Any such integrations must be consistent with the practices and choices described in this policy.
6. Your Choices and Requests
Unsubscribe. You may unsubscribe from WhyWe marketing emails through the instructions in each marketing email or by contacting hello@whywe.tv. We may still respond to your questions or send communications necessary to address a privacy request or legal obligation.
Review, correct, or delete. You may contact hello@whywe.tv to request access to, correction of, or deletion of your personal information.
Withdraw partner consent. Contact us to stop future disclosures based on your marketing opt-in. For information already provided to a partner with your permission, contact that partner concerning its records and communications.
Depending on your location and applicable law, you may have additional rights, including rights to obtain a copy of your information, restrict certain processing, or appeal a decision concerning a privacy request. Contact us to exercise an applicable right or request review of our response.
We may reasonably verify your identity before acting on a request. We will respond as required by applicable law and will not unlawfully discriminate against you for exercising your rights.
7. Browser Privacy Signals
Traditional browser “Do Not Track” signals do not have a uniform implementation standard, and our website does not currently change its practices solely in response to those signals.
We recognize legally required opt-out preference signals, including Global Privacy Control, where applicable. As explained above, we do not sell personal information or share it for cross-context behavioral advertising.
8. How Long We Keep Information
Our waitlist and email subscription records do not have a fixed expiration date. We generally retain your name, email address, and subscription preferences while you remain subscribed and those records remain reasonably necessary for the purposes described in this policy.
We periodically review continued retention and delete or de-identify information that is no longer reasonably needed, subject to legal requirements.
If you unsubscribe, we stop marketing communications and may retain a limited suppression record to prevent accidentally adding you again. If you request deletion, we delete information subject to applicable exceptions, such as records needed to honor your preferences, comply with law, resolve disputes, or maintain security.
Technical, analytics, and backup records may follow separate retention schedules based on their purpose, provider settings, and applicable requirements.
9. Information Security
We use reasonable administrative, technical, and organizational safeguards appropriate to the information we handle. However, no internet transmission or electronic storage system can be guaranteed completely secure.
Please do not send sensitive personal information through our waitlist form.
10. Children’s Privacy
This landing page and waitlist are not directed to children under 13. We do not knowingly collect personal information from children under 13.
If you believe a child under 13 has provided information to us, please contact hello@whywe.tv so we can investigate and take appropriate steps, including deletion.
11. Visitors Outside the United States
Our operations are based in the United States. Information may be processed in the United States and other locations where our service providers operate. Privacy laws in those locations may differ from those where you live.
Where applicable law requires safeguards for international transfers, we will use the required safeguards.
12. Changes to This Policy
We may update this policy to reflect changes in our website, services, or privacy practices. We will post the revised policy with an updated effective date and provide additional notice or obtain consent when required by law.
A policy update does not, by itself, authorize a materially different use of previously collected information where additional consent is required.
13. Contact Us
For privacy questions, requests, or concerns, contact:
Why We, Inc.
PO Box 1966
Eagle, ID 83616
Email: hello@whywe.tv